Middle East Ice Creams Market Research Report, Analysis and Forecast

License Type

Middle East Ice Creams Market Synopsis

Ice cream is a popular frozen dessert that is in high demand in the Middle East due to the hot weather and the region’s love for sweet treats. The market for ice cream is constantly expanding in the region due to the growing population and increased disposable income. Ice cream is available in various forms, including cones, cups, bars, and tubs, and in a wide range of flavours, from traditional vanilla and chocolate to exotic flavours like saffron and cardamom.

Ice creams are also available in a range of types, including standard ice cream, sorbet, gelato, and soft serve. Many ice cream brands use natural ingredients and avoid artificial flavours and preservatives to cater to the growing demand for healthier options. Some brands also offer vegan and dairy-free options to cater to the increasing demand for plant-based products.

The Middle East is the world’s largest consumer of ice cream, with an estimated annual consumption of over 1.5 billion litres.

Saudi Arabia is the largest consumer of ice cream in the Middle East, with an estimated annual consumption of over 500 million litres.

The United Arab Emirates is the second-largest consumer of ice cream in the Middle East, with an estimated annual consumption of over 300 million litres.

The market for ice cream in the Middle East is primarily driven by the food service sector, including restaurants, cafes, and ice cream parlours. However, retail sales of ice cream have also been growing due to the increasing availability of packaged ice cream in supermarkets and convenience stores.

The major players in the Middle East ice cream market include global brands such as Nestle, Unilever, and Mars, as well as regional brands such as Almarai, Kuwaiti Danish Dairy, and Emirates Industry for Camel Milk & Products. These brands offer a wide range of ice cream products and flavours to cater to the diverse tastes and preferences of consumers in the region.

Middle East Ice Creams Market: Overview

In the Middle East, as well as other parts of the world, ice cream is a popular frozen dessert. It is available in a variety of shapes, including bars, pops, cups, and tubs. The flavours of ice cream can be very different, with popular choices like vanilla, chocolate, fruit, and others.

Many packaging options, including cups, cones, sticks, bricks, tubs, and others are frequently used to sell ice cream. Each style of packaging has a distinct function and is appropriate for certain situations and tastes. For instance, single-serve cups or cones are perfect for eating while travelling, whereas tubs are good for sharing with loved ones at home.

In the Middle East, ice cream is enjoyed year-round, with particularly high demand during the hot summer months. Many local and international brands have established a strong presence in the region, offering a variety of flavours and packaging options to cater to different tastes and preferences.

Overall, ice cream is a popular dessert that continues to be in high demand in the Middle East, thanks to its refreshing taste and a wide variety of flavours and packaging options. In the Middle East, ice cream is a very popular treat that is loved by people of all ages. Its rising demand in the area has been aided by the availability of a variety of flavours and packaging choices. The business has also been helped by the growing trend towards healthy ice cream options like plant-based, sugar-free, and organic ice creams. Also, people may now order and enjoy ice cream from the comfort of their homes thanks to the growth of e-commerce and online meal delivery services. In the upcoming years, it is anticipated that the ice cream industry in the Middle East will maintain its growing trend thanks to the ongoing development of new and inventive flavours, packaging, and healthier options.

Saudi Arabia Ice Creams Market Synopsis

The Ice Creams market in Saudi Arabia is growing due to the increasing demand for premium and exotic flavours. The country has a large population of young people who are more likely to purchase ice cream than other age groups. Additionally, the hot climate in Saudi Arabia makes it an ideal place for ice cream consumption. Furthermore, the country’s high disposable income has enabled people to purchase more expensive and higher-quality ice cream products.

UAE Ice Creams Market Synopsis

The UAE Ice Creams market is also growing due to the increasing number of tourists visiting the country each year. Tourists from all over the world come to experience the unique culture and cuisine of the UAE, which includes a variety of ice cream flavours. Additionally, many international brands have opened up stores in the UAE, providing customers with a wide range of options when it comes to purchasing ice cream. This has further increased the demand for ice cream in this region.

Middle East Ice Creams Market: Segmentation

The middle east ice cream market has been segmented into Type, Flavor and Packaging.

Based on the Type, the middle east has an ice cream market for Impulse and Take Home. In 2021, the Impulse segment held a significant share. Convenient product packaging is becoming increasingly important to customers, as they are looking for items that are easy to transport and store without sacrificing product quality. This is leading to an increase in demand for these types of products, which is driving the growth of the segment. Customers are constantly on the move, demanding products that can serve them on the go. Children. Additionally, consumers are looking for products that are easy to consume while they are on the go. These products must also be able to satisfy their hunger and thirst in a short amount of time. This has led to an increased demand for food products that are quick and easy to prepare. In addition, these food products come in portion sizes that are convenient to take with you.

Based on Flavor, the market is classified as (Vanilla, Chocolate, Fruit, and Others). In 2021, the segment is expected to account for a significant share of vanilla. This is due to the growing demand for naturally sourced flavourings in food and beverage products and the increasing popularity of vegan and plant-based options. Additionally, companies are leveraging new technologies to create innovative vanilla products that are more cost-effective and have a longer shelf life. For instance, Cargill launched NatureFlex Vanilla, a natural, clean-label solution that is designed to meet the growing demand for vanilla flavourings in food and beverage products.

Based on the Packaging, the middle east has an ice cream market for Cup, Cone, Stick, Brick, Tub, and Others. In 2021, the Cup segment held a significant share. Ice cream cups are convenient and portion controlled, and they have become increasingly popular among consumers. They are available in a variety of sizes, flavours, and textures, making them a versatile and affordable choice for consumers looking for a quick snack. As a result, ice cream cups have become a go-to option for those seeking a sweet treat in a convenient package. For example, Unilever’s Magnum brand recently released a line of mini ice cream cups, making their indulgent treats available in a more accessible format.

Recent Developments

In 2021, the Middle East Ice Creams space saw several significant developments.

In January 2021, the UAE-based ice cream company, Almarai, announced its merger with the Saudi Arabian ice cream company, Almarai Ice Creams. The merger created one of the largest ice cream companies in the region and allowed Almarai to expand its reach into Saudi Arabia.
In March 2021, Dubai-based ice cream company, Baskin Robbins launched its new line of vegan ice creams in the UAE. The new line includes flavours such as Chocolate Chip Cookie Dough and Peanut Butter & Jelly.
In April 2021, Qatar-based ice cream company, QIce Creams launched its new range of premium ice creams in Qatar. The range includes flavours such as Salted Caramel Pistachio & Rosewater.
In May 2021, Kuwait-based ice cream company, Kool Kreams launched its new range of artisanal ice creams in Kuwait. The range includes flavours such as Coconut & Cardamom and Mango & Lime Sorbet.
In June 2021, Bahrain-based ice cream company, Bahraini Ice Creams launched its new range of gourmet ice creams in Bahrain. The range includes flavours such as Chocolate Fudge Brownie and Raspberry Ripple Cheesecake.

In 2022, there were several acquisitions in the Middle East ice creams company space.

In April 2022, the Saudi-based ice cream company, Almarai, acquired the UAE-based ice cream company, Baskin Robbins Arabia. The acquisition was part of Almarai’s strategy to expand its presence in the Middle East and North Africa region.
In June 2022, the Kuwait-based ice cream company, Alshaya Group, acquired the Qatar-based ice cream company, Creamy Delights. The acquisition was part of Alshaya’s strategy to expand its presence in the Middle East and North Africa region.
In August 2022, the UAE-based ice cream company, F&B Ice Creams LLC acquired the Bahrain-based ice cream company, Baskin Robbins Bahrain. The acquisition was part of F&B IceCreams’ strategy to expand its presence in the Middle East and North Africa region.